May 24, 2026
The five questions every roadmap should answer.
A field guide for product teams writing quarterly plans.
Research
Notes, essays, and findings on how product teams decide what to build.
We built TraceFox on a single argument: that good product decisions come from evidence, not instinct. It would be strange to make that argument without showing our own work.
This is where we publish it. Short essays on product discovery, notes from teams we've worked with, and the occasional longer piece when a question is worth the depth.
Library
A small body of work, growing slowly.